I am not an Idiot: Celebrity Endorsements

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Dear Capitol One (or any other advertiser),

I am NOT a idiot, though you keep insisting that I am.

Why do you keep running ads with a celebrity endorsement that you had to pay too much money for? Do you think I am that weak minded enough to run out and get your product just because a celebrity holds it in their hands?

Just recently I saw your ad, “Musical Chairs,” with the likes of Jennifer Garner praising the merits of your travel miles credit card. Why, oh why, do you think this would compel me to get your credit card? She isn’t going to sell it to me any better than Samuel L. Jackson, or Alec Baldwin. I didn’t get your credit card then, so what makes you think I am going to do it now? Really? Like those two are gonna sell anything to respectable adults.

How much money do you have to pay these celebrities to hock your wares? Does Jennifer’s husband, Ben Affleck, not make enough money so she is out earning a living again?

Why don’t we make a deal? How about we agree to leave each other alone? You stay off my television/computer, stop clogging up my online shows with your stupid commercials (and my mailbox for that matter) and in return, should I need a credit card, I’ll seek you out. I’m sure I know where to look if I need you. Deal?

And to you celebrities, knock it off! Has your shine worn off enough that you prostitute yourself to any company that will pay you? It doesn’t matter the product, or even if it is a charity. I DON’T CARE! Entertain me. That is all. That is what I pay for. Not your opinions or your endorsements. You only show how desperate you are to stay in the limelight that faded long ago.  Stop. Please.

Please, Capital One, if you are going to run lame commercials, don’t employ B-list (or any other list) celebrities.

Not so sincerely,

Smartus Assimus

4 comments

  1. I suppose that the problem for the companies operating credit cards is that they are boring. There are hundreds of near-identical credit cards out there. If all the products are the same and are boring, I bet that Jennifer Garner endorsing one of them really does make a difference.
    Who is Jennifer Garner, by the way?

    1. You are right, they are boring! However, a celebrity or not, it doesn’t make them any more exciting, at least in my estimation. I don’t have stats on what sells and what doesn’t. I am not privy to that info, so I am sure in their minds it probably works. Just really annoying…As far as Jennifer goes, you’ll have to Google her! LOL She is an actress.

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